A significant push by financial firms to open up high-risk investments like private equity and cryptocurrencies to the general public is drawing comparisons to the Roaring Twenties, the decade that preceded the Great Crash of 1929. Financial historians and market analysts are noting parallels between the current rhetoric of "democratizing finance" and the aggressive sales tactics that encouraged widespread public speculation nearly a century ago.
This movement seeks to loosen long-standing investor protection rules, potentially exposing retail investors to asset classes traditionally reserved for wealthy, sophisticated individuals and institutions. The debate centers on whether this move offers greater opportunity or exposes millions to unprecedented financial risk.
Key Takeaways
- Financial groups are advocating for relaxed regulations to allow retail investors access to private equity and crypto assets.
- Critics draw historical parallels to the 1920s, when new financial products were aggressively marketed to the public before the 1929 market crash.
- Current regulations, established after the Great Depression, were designed to protect non-professional investors from high-risk, illiquid assets.
- The central argument for the change is the "democratization of finance," but this comes with significant risks related to volatility and lack of liquidity.
- Regulatory bodies like the Securities and Exchange Commission (SEC) are at the center of the debate over investor protection standards.
The Modern Campaign for Broader Market Access
In recent years, a concerted effort has emerged from sectors of the financial industry to change who can invest in what. The primary targets for this expansion are private markets, such as private equity and venture capital, along with the volatile world of digital assets. Currently, access to these markets is largely restricted to "accredited investors"—individuals with a high net worth or income who are presumed to be able to withstand significant losses.
Proponents argue that these restrictions are outdated and prevent ordinary people from participating in some of the most significant wealth-creation opportunities. They contend that public markets are shrinking and that much of a company's growth now occurs before it goes public. By keeping retail investors out, they say, the system perpetuates wealth inequality.
What Are Private Markets?
Private markets involve the buying and selling of securities in companies that are not listed on a public stock exchange like the New York Stock Exchange or Nasdaq. These investments are generally illiquid, meaning they cannot be easily sold for cash. They often require long-term capital commitments and involve a higher degree of risk and complexity than public stocks.
The campaign to open these markets involves lobbying for regulatory changes and a broad public relations push. The language often centers on fairness and opportunity, suggesting that anyone should have the right to invest in the next big tech startup or high-growth fund.
Historical Echoes: Charles Mitchell and the 1920s
This modern push has a striking historical precedent. In the 1920s, Charles E. Mitchell, the head of National City Bank (a forerunner of today's Citigroup), revolutionized finance by bringing Wall Street to Main Street. He believed that financial products, like any other consumer good, should be actively marketed to the masses.
Mitchell's philosophy was a radical departure from the conservative banking culture of the time. He built a nationwide network of salesmen tasked with selling complex financial instruments directly to the public. These included not just stocks but also high-risk foreign bonds and shares in newly created "investment trusts."
"There are six million people with incomes that aggregate thousands of millions of dollars. They are just waiting for someone to come to tell them what to do with their savings." - Attributed to Charles E. Mitchell, addressing his salesmen in the 1920s.
Mitchell's approach was enormously successful. Millions of Americans invested in the stock market for the first time, often using borrowed money through margin loans. This influx of retail capital helped fuel the speculative bubble of the late 1920s. However, when the market crashed in 1929, these same investors were financially devastated, having little understanding of the risks they had taken on.
The Rise of Investment Trusts
Investment trusts in the 1920s were similar to modern closed-end funds. They pooled money from many investors to buy a portfolio of securities. While seemingly diversified, many were highly leveraged and invested in speculative stocks, amplifying both gains and, ultimately, catastrophic losses.
Comparing the Risks: Then and Now
While the economic landscape is vastly different today, the fundamental risks being discussed share common themes with the past. The core issue remains the suitability of certain investments for the general public.
Key Parallels in Risk:
- Illiquidity: Private equity funds often require investors to lock up their money for seven to ten years. A retail investor facing a personal financial emergency cannot simply sell their stake. This lack of liquidity is a primary reason these assets have been kept from the public.
- Complexity and Transparency: Valuations in private markets are opaque compared to the daily price discovery of public stocks. Similarly, many cryptocurrency projects lack the financial disclosures required of public companies, making it difficult for non-experts to assess their true value and risk.
- Marketing and Hype: The 1920s saw a marketing blitz that emphasized potential riches while downplaying risk. Today, social media and financial influencers often promote crypto and speculative investments with similar fervor, creating a Fear Of Missing Out (FOMO) that can lead to poor financial decisions.
- The "Democratization" Narrative: The argument that everyone deserves access to high-growth investments was the same one used by Mitchell. While appealing, it overlooks the protective function of regulation, which is to prevent people from taking on risks they cannot afford or do not understand.
The Regulatory Guardrails Under Debate
The aftermath of the 1929 crash led to landmark financial legislation, including the Securities Act of 1933 and the Securities Exchange Act of 1934. These laws created the SEC and established the foundation of modern investor protection, emphasizing disclosure and the separation of high-risk speculation from ordinary saving and investing.
The accredited investor rule is a direct descendant of this philosophy. It acts as a gatekeeper, based on the premise that those with a financial cushion are better positioned to absorb the total loss of a risky investment. Weakening this rule would represent a fundamental shift in that philosophy.
Critics of the proposed changes argue that the current system works. They point out that while retail investors may miss out on some upside, they are also shielded from the significant failure rate of startups and the volatility of unregulated assets. They suggest that instead of lowering standards, the focus should be on improving financial literacy and access to sound, long-term investment vehicles.
The debate is ongoing within regulatory bodies and Congress. The outcome will have profound implications for the structure of American financial markets and the level of risk borne by individual investors for decades to come.





