The Trump Organization generated an estimated $802 million from its cryptocurrency ventures during the first half of 2025. This figure significantly overshadows the $62 million earned from its traditional businesses, which include real estate, licensing deals, and golf clubs, according to a recent analysis.
Key Takeaways
- Trump Organization's crypto income reached $802 million in H1 2025.
- Traditional businesses yielded $62 million in the same period.
- World Liberty Financial, a crypto firm, was the largest contributor, generating $463 million for the Trump family.
- The $TRUMP meme coin project contributed an estimated $336 million.
- The methodology involved reviewing public disclosures and vetting estimates with financial experts.
Crypto Dominates Trump Organization's H1 2025 Earnings
For the first six months of 2025, the financial landscape of the Trump Organization saw a dramatic shift. Digital asset ventures have become the primary income driver, far surpassing the earnings from long-established real estate and hospitality holdings.
The analysis relied on publicly available information, including presidential disclosures, property records, and financial documents from court cases. Crypto trade information and other public sources were also examined to form a comprehensive estimate.
Key Financial Snapshot (H1 2025)
- Total Crypto Income: $802 million
- Total Traditional Business Income: $62 million
- Total Estimated Income: $864 million
World Liberty Financial Leads Crypto Income Generation
A significant portion of the crypto earnings came from World Liberty Financial, a firm launched in mid-2024. Its revenue primarily stems from the sale of digital tokens. A Trump family-owned entity, DT Marks DEFI LLC, is structured to receive 75% of all revenue from these token sales, after operating expenses are accounted for.
In the latter half of 2024, World Liberty generated $57 million. This figure surged to an impressive $618 million in the first half of 2025 from token sales. Based on the disclosed revenue-sharing formula, these sales alone netted the Trump family $463 million during the first six months of 2025.
Stablecoin Contributions
World Liberty Financial also engages in promoting a stablecoin, a cryptocurrency designed to maintain a stable value by being pegged to traditional assets like U.S. Treasury securities. The issuer of this stablecoin shares the interest earned on its collateral with a company where the Trump Organization holds a 38% stake.
Current yields on these collateral investments are estimated to generate approximately $80 million annually. Given the stablecoin, USD1, launched in March, its contribution to the first half's earnings was smaller, likely around $2 million.
"The Alleged Valuation and Income Analysis of WLFI Is Inaccurate and Misleading," stated a lawyer for World Liberty Financial, regarding the financial calculations. However, the lawyer declined to provide further details on this critique.
The Rise of the $TRUMP Meme Coin
Another major contributor to the Trump Organization's crypto income is the $TRUMP meme coin venture, launched in January. While the venture's website confirms the Trump Organization receives revenue from the project, it does not specify a percentage. For analytical purposes, a 50% share of earnings was assumed for the Trump family, a figure deemed reasonable by several financial academics.
Blockchain data indicates that over $350 million worth of these meme coins were sold through liquidity pools, which are online marketplaces facilitating crypto trading. Additionally, coins were distributed via various crypto exchanges like Binance.
Understanding Meme Coins
Meme coins are cryptocurrencies often inspired by internet memes or cultural phenomena. Their value is largely driven by community sentiment and social media trends, rather than underlying technology or utility. The $TRUMP meme coin leverages support for the former president as its primary driver.
Sales conducted through exchanges are not directly traceable via blockchain data. However, based on social media statements from the Trump Memes account and the observed movement of coin batches onto exchanges, experts believe most, if not all, coins moved before June 30 were sold.
The venture is estimated to have generated $322 million in the first half of the year from these sales. This estimate assumes an average market price over the periods between batch movements. It also excludes most transaction fees the venture claims to earn.
In total, the Trump meme coin project is estimated to have earned over $672 million during the first half of 2025. The Trump Organization's share from this project is estimated at $336 million.
Traditional Assets See Modest Growth
In contrast to the explosive growth in crypto earnings, the income from traditional assets remained relatively stable. Analyzing these assets, such as real estate, involved reviewing corporate filings, presidential financial disclosures, ratings agency documents, and court records.
Where direct figures were unavailable, estimates were made using established procedures. These included projecting future income from real estate based on reported profit margins and industry growth forecasts. Real estate professors and industry consultants reviewed these calculations, confirming their soundness.
Collectively, the Trump Organization's traditional businesses generated $62 million in the first half of 2025. This figure highlights the growing divergence between the family's legacy business operations and its aggressive expansion into the digital asset space.
Methodology and Transparency
The process of estimating the Trump Organization's earnings required careful examination due to the privately held nature of most of its business empire, which entails fewer public reporting requirements. The methodology included a thorough review of public disclosures, property records, and financial records from legal cases.
To ensure accuracy, the revenue estimates, particularly for ventures where the family's share was not explicitly stated, were vetted by a panel of experts. This panel included four finance professors, two certified public accountants, and an accounting professor. All experts confirmed the soundness of the approach taken to calculate these figures.
The White House, Trump family members, and the Trump Organization were provided with a summary and detailed spreadsheet of the calculations for comment, but no responses were received.
